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Free checklist · 10 min read

The Monthly Client Report Checklist

The monthly report is the one deliverable every client opens, and the one most agencies assemble in a rush the night before. This checklist turns report week into a repeatable process — what to pull, what to check, what to write, and when to send — plus copy-paste email scripts for the send, the follow-up, and the month the numbers went down.

What's inside

  • A week-by-week reporting timeline that ends the month-end scramble
  • The data QA pass: the seven checks that catch embarrassing errors before clients do
  • A narrative structure clients actually read: result, cause, action, ask
  • Five copy-paste email scripts: the send, the nudge, the bad month, the QBR invite, the renewal month
  • A 10-minute pre-send checklist you can print and tape to the wall

Frequently asked questions

Does this work for any reporting tool?

Yes. The checklist is tool-agnostic — it covers process, QA, narrative, and delivery. Whether you build reports in a reporting platform, Slides, or Docs, the steps are the same.

Are the email scripts really copy-paste ready?

Yes, with placeholders marked for client name, metric, and result. Each script includes a note on when to use it and what to change for tone.

How do I get the PDF?

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